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Bella Frida Responds Instyle MagazineI just read an interesting article in the April issue of Instyle mag titled “You Can Do Global”. It is too bad the article spends so much time mentioning certain “hippie” styles and less talking about where indigenous people are creating such beautiful clothing. The article kinda got my blood boiling… My family moved to Boulder when I was in 4th grade so I have grown up near lots of real “hippies”. Global style does not have to reference looking like a hippie. The article has a few images of gorgeous designers clothing like Tory Burch, Ralph Loren and Dolces & Gabbana. Wouldn’t it be fascinating to read an article about what inspired these famous designers? I have heard stories about scouts working for major fashion designers looking in Mexico and Guatemala at the traditional fabrics and sewing techniques for inspiration.

The article mentions that “even when mass-produced, these clothes and accesories pay tribute to the handiwork of different cultures”. While that is true, I believe it is better to actually support the indigenous artists by purchasing an authentic handcrafted piece, not a knockoff. Bella Frida came to be because of my growing frustration of all the globally inspired clothing that are mass-produced, made in a factory in China in poor conditions. I love the look of stores like Anthropologie and Free People. But have you ever looked at the labels in these stores? (The quality is a whole other matter.)

I have always been drawn to the bohemian style. I love the look of flowy tunics, embroidery and color. I have worked really hard to create a store that features authentic clothing, for similar prices as the stores previously mentioned. I feel better when I wear clothing that financially supported an indigenous artist as well as helps keep the demand there for creating this traditional art.

Read the article and let me know what you think!

btw- I like braids pinned on the top of your head. 🙂